Facebook launches photo-matching tech to prevent revenge porn

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[Facebook]–Facebook has introduced a latest technology to prevent posting of “revenge porn”.

The social media platform has introduced photo-matching technology to prevent attempts to share non-consensual intimate photos on the site, as well as on its Messenger service and Instagram

The technology also added further tools to enable users to report suspect images.

Private sexual photos will be removed by a specially trained team if they are found to violate the site’s community standards and accounts found to be sharing an inappropriate image will also be disabled.

However, there will be an appeals process if someone believes an image has been taken down in error.

In a recent manifesto, posted on his own Facebook page, Facebook chief executive Mark Zuckerberg also addressed the social network’s plan to “build a global community”.

He wrote: “Our success isn’t just based on whether we can capture videos and share them with friends.

“It’s about whether we’re building a community that helps keep us safe – that prevents harm, helps during crises, and rebuilds afterwards.”

Zuckerberg, while  pledging to keep his social media platforms safe from revenge porn,said  they will be rolling the new tools to prevent these harmful materials, mostly used to hurt previous partner, from being shared on Facebook, Messenger and Instagram.

“Revenge porn is any intimate photo shared without permission. It’s wrong, it’s hurtful, and if you report it to us, we will now use AI and image recognition to prevent it from being shared across all of our platforms,” the Facebook chief said.




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